''Bohol Project.'' - Full Video
''Bohol Project.'' - Article
13th Janurary - 2023.
After visiting the famous tenement, we departed down south of the Philippines to the island of Bohol. Traveling from Manila, a large city, to Bohol, a more tropical island setting, made the second half of our venture a different experience.
The initiative here was actually to visit one of our team member's family from Bohol, and in a similar fashion, we gave the remaining stock and samples to the entire family to share our Sydney culture while embracing other parts of the Philippine’s culture.
Although, the settings of these destinations were vastly different socioeconomically, they both had the same values, which were embedded in the communities' identities.
A key concept that we want RUN IT UP. to be about: Individuality and creativity in unity. We want to bring people together so Sydney can share the same community identity as others around the globe and thus, create a lifestyle brand for all kinds of people to be a part of.